If you’re looking to make a soft yet bold statement with your time keeper, consider Kaj watches from Alessi. These pretty, polyurethane, pastel watches are contemporary, simplistic, and not to mention functional. That’s right, you won’t need to defer or dig through your handbag to find your iPhone, Blackberry, Droid of other random gadget to get a glimpse at the time, just your wrist that will be dressed in time. Available in five new colors. Retails for $110

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